SEO & WEBSITE SERVICES
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Organic Search Engine Optimization |
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Content & Marketing Strategy |
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Local Geo-targeting for SE Rankings & Localized Search Listings |
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SERP Tracking & Reports |
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Keyword & Target Market Analysis |
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Competing Industry Websites Analysis |
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Site Design Consultation For Improved Marketing |
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Pre-SEO Website Design & Layout Analysis |
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Web Site Content & Copywriting |
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Website Design, Marketing, Graphic Services |
IMPORTANT CONSIDERATIONS
FOR YOUR ONLINE MARKETING
It's important to include your website URL when posting for SEO services as it is needed before any ethical SEO company can determine the best optimization and SEO technique for your site.
Please, be cautious of any SEO company that responds saying that they can easily optimize your site for improved rankings without having seen the site first.
THREE MAIN TYPES SEO SPECIALISTS
ORGANIC SEO
(the free, normal listings in search engines)
BACKLINK SPECIALISTS and SOCIAL MEDIA EXPERTS
(both are actually separate skills, but are often very closely related in purpose, therefore we usually categorize them together)
PPC and paid ads and listings marketing
Primal Tribe SEO specializes in Organic Search Engine Rankings (the first category).
If you need additional specialists in the other categories, please let us know
and we can offer some suggestions for companies we know which specialize in
those SEO fields.
You will find many companies stating they cover all
three categories: there is a good chance they could be generalists (offering
basic skills in each) rather than specialists in their particular SEM & SEO
marketing methods.
Ask for details in how they approach each technique -- each category employs very different skill sets.
SITE CONVERSION STRENGTH BEFORE SEO
Gaining great rankings and search listings is achievable if your website is reasonably well structured and has relevant content.
While this may sound straightforward, it's important to notice whether a company preaches SEO as the ultimate solution, or whether they look at the bigger picture first: your site conversion strength.
That's why it's imperative for an SEO company to view a site before recommending which marketing approach may provide the best ROI.
Getting users to your website when minor (or major) omissions will simply have them walk away before your site has a chance to gain their interest is a waste of your investment.
Likewise, generic traffic (users clicking to you site even though it has little to do with what they are looking for) is not only useless, it can also cost you time and money filtering through the activity when trying to serve your real online customers.
If localized geotargeting is a primary concern
for your market then there are proper methods to ensure the search engines are
readily targetable for local searches.
Geotarget optimization can generate greater returns than general search phrase targets for your local sales.
Navigation is also an important factor: different users
navigate sites by various patterns.
Most critical is content [text based] which will help
determine what targeting is readily achievable for your marketing, and which
are not actually present (though potentially desired) for strong search engine
indexing and ranking.